You may think that whenever you turn, you read the magazine, Instagram trends, restaurant, food blog, you will more than ever stumble upon the word “vegan”. Veganism is on the rise! We will discuss the current state of veganism in this blog and how it impacts shifts in our industry.
How more and more individuals are shifting towards a plant-based diet is incredible. This change in dietary preference is not only within the UK, but worldwide.
In Great Britain, seven percent, or around 3.5 million people, now identify themselves as vegan.

THE REASONS FOR VEGANISM ON THE RISE
So why in the first place do people turn vegan? It may be that the key reasons why people turn to veganism are wellbeing and weight control. Individuals also want to train themselves and have a deliberate decision to swear off meat and milk.
Also, food allergies have been on the rise or there could be a cause for health problems. And some people assume that plants are better than products from animals.
THE EFFECT IN THE FOOD AND BEVERAGE SERVICE
The effect in the Food and Beverage Industry in that Chefs around the world said that veganism has been established as the food trend for 2018 based on research, and people are acting quickly on it. People are curious about it and they found out that vegan food is not just an experimental, dull salad!
DO INFLUENCERS INFLUENCE WHAT WE EAT?
Are influencers affecting what we eat? There are more women and young women who are driving the rise of vegan movement, according to research. So the answer is YES! Some well-known actors, such as Miley Cyrus and Selena Gomez, do not eat animal products.
There is a significant part that social media has to play. Social media, especially Instagram, has brought veganism to the forefront of the minds of individuals.

VEGANISM ON THE RISE – Should or should not you go vegan?
If we want to do it or not, we do not think there is a correct answer. It is about what is best for you and what lifestyle is sustainable for. It is a matter of preference as well.
You should watch the Documentary in Netflix called: “The Game changers” and let us know what you think!